Evaluating an Internet Site

Title of Website: __________________________________

Full Internet Address: ___________________________________

For each of the following areas, give a score.  Then total the scores.

1. Domain Ending.  What is the domain ending? ________ Is it appropriate for the information you need to find? Why or Why not?

Score: ____      3pts. =   Best possible domain ending for the information
2pts. =   OK domain ending 
0pts. =   Inappropriate domain ending

 

2. Authorship. Who is responsible for creating this page? If a person, is there evidence that he/she is an expert in the field? If a company/organization, does it exist someplace other than on the Internet? Is it an authority on the subject?

Score: ____      4 pts. =   Author's name given AND evidence of expertise
2 pts. =   Author's name only
0 pts. =   No author, or obviously not an expert

 

3. Documentation.  Are there references within the text? A bibliography of sources? A list of books to purchase online does not count.

Score: ____      3pts. =   Includes well-documented references
2pts. =   Some references
0pts. =   No references

 

4. Presentation.  Is the layout neat and easy to navigate?  Is the site professional looking, or is it flashy? Are pictures and graphics of good quality and do they go with the text?

Score: ____      3pts. =   Excellent presentation
2pts =  Good, but one or two things could be better
0pts. =  Difficult, sloppy, unprofessional, rude, or "gushy"

 

5. Credibility of Homepage.  Examine the index page of a database, or the home page of an individual web site. Is the starting page credible and appropriate? Accept professionality and real organizations/people who tell you who they are and how to contact them.  Reject hype and flashiness.

Score: ____      3pts. = Definitely credible 
1pt.   = Seems credible
0pts. = Inappropriate

 

6. Content. Are there facts, or just personal experiences? Is the language understandable, or does the site try to impress you with a lot of technical jargon? Is spelling and grammar correct? Does it use standard English, or is it full of slang and crude/rude/lewd language?

Score: ____      4pts. = Facts presented clearly with excellent use of language
2pts. = Good content, but some things could be better
0pts. =  Personal experiences only, or poor use of language

 

7. Date. When was this site last updated? _______________ Is that appropriate for the information? Why or why not?

Score: ____      2pts. = Timely date
0pts. = Too old or don't know the date

 

8. Advertising. What does a company have to gain by this site? Is it selling something, or just for information? Does it slander or put down another product?  What kinds of advertisers were chosen to sponsor the site?

Score: ____      3pts. = Information only, with high quality sponsors
1pt.   = Sells a product by informing. Has quality sponsorship
0pts. = Flashy, hyped-up sponsorship or any slander

 


Total: ____      21-25 pts = Excellent  
16-20 pts = Very Good  
11-15 pts = Proceed with Caution   
  0-10 pts = Do Not Use

 

This page may be reproduced for educational use.  Copyright 1999 J. Weiss